This week, get to know the local merchants, designers, artists, and producers who make up some of the microhoods we know and love. From Cloud 9th (9th & Irving in the Sunset), meet the folks from Arizmendi, Misdirections Magic Shop and other establishments. From 3rd Base (Dogpatch/3rd Street), meet the peeps from Workshop Residence, DODOcase, and elsewhere. From Hokus Polkus (Lower Polk), meet the folks from Popular Workshop, Rewinery, and nearby hot spots. Plus others from Mishi Pot (Mission/Potrero),and MidRiff (Central Market Street). The crafty storytellers at The Bold Italic have invited a slew of merchants to participate, so you’re bound to discover some newbies along with old favorites. Plus, discover who populates our very own microhood, the Living Roof, and learn how to be a citizen scientist in your ‘hood. Music by the DJs of Haceteria.