We believe in storytelling as a powerful tool for social change. In February 2024, the California Creators for Nature program opened applications to Bay Area creators already engaging their digital communities in conversations about nature, climate, environmental justice, and related topics. The five creators chosen for this year-long program will work with Academy scientists, experts, partners, and resources to tell stories about Bay Area nature and communities through the lens of the creator’s own individual perspective and interests. They’ll additionally help to host real-world events that work to connect people with nature in a wide variety of ways, and will participate in regular meetings with the Academy’s Digital-Engagement team and cohort colleagues to help decide and inform program development. Each cohort member will receive $20,000 in compensation, and have access to additional budget for program-specific special projects and activations.
Designed in partnership with an advisory board of creators and influencers from across the state—Chloé Stowell Colón, Kristy Drutman, Isaias Hernandez, Kiana Kazemi, Aditi Mayer, and Nelson ZêPequéno—California Creators for Nature seeks to both empower storytellers working from personal and community-driven perspectives, and to drive Thriving California goals: increase people’s connections with nature, engage Californias in making and sharing observations of nature, and help build a pathway for Californians who reflect the diversity of the state to become next-gen biodiversity leaders.